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Excel template

Disadvantages of Cost-Plus Pricing

Discover the limitations of cost-plus pricing and its potential impact on your business. Learn about the key disadvantages, including a lack of consideration for competitive pricing, customer value, and profit maximization, among others

Categories Excel template, finance, Marketing Mix, Metrics, Pricing

Free Excel Template for Cost-Plus Pricing

The Marketing Study Guide has developed an easy to use Excel template for cost-plus pricing, which is free to download and does not require any sign-up.

Categories Excel template, finance, Metrics, Pricing

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Welcome to the Marketing Study Guide

This free study guide has been prepared to meet the information needs of university-level marketing students throughout the world.

This study guide is a comprehensive discussion (along with many examples) of the key aspects of marketing as covered across various textbooks and study programs.

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