Welcome to THE Marketing Study Guide


Thanks for signing up to our regular newsletter. Below are your free bonus Excel tools for you to download.

Free Downloads

BCG Matrix  Template

This is an easy-to-use tool to help make the BCG Matrix within minutes.

Please click here to download your free BCG_matrix_Excel_template

And please scroll down for the how-to-use the BCG Matrix video.

Customer Journey Map Maker

This Excel tool will have you building detailed customer journey maps – all with the help of drop-down menus.

Please click here to download your free customer-journey-map-maker

And please scroll down for the how-to-use the Customer Journey Map Maker video.

SWOT Analysis Tool

This very handy tool will enable you to produce a detailed SWOT Analysis quickly and easily.

Please click here to download your free-SWOT-maker-Excel-template-2020

And please scroll down for the how-to-use the SWOT Analysis Tool video.

How-to-Use Videos