Marketing Environment Archives - THE Marketing Study Guide

Free PESTLE Analysis Template

This is a free Excel template tool that enables you to produce a PESTLE analysis within minutes. Choose from 400 factors or add your own.

List of 400 Factors for PESTLE Analysis

This is a list of 400 possible ideas, changes and trends to help you build out a list of suitable factors for your marketing PESTLE analysis.

List of Environmental Factors for PESTLE

Here is a list of ideas and thought-starters to help you build out a list of suitable environmental factors for your PESTLE analysis.

List of Legal Factors for PESTLE

Here is a list of ideas and thought-starters to help you build out a list of suitable legal factors for your PESTLE analysis.

List of Technology Factors for PESTLE

Here is a list of ideas and thought-starters to help you build out a list of suitable technology factors for your PESTLE analysis.

List of Social Factors for PESTLE

Here is a list of ideas and thought-starters to help you build out a list of suitable social factors for your PESTLE analysis.

List of Economic Factors for PESTLE

Here is a list of ideas and thought-starters to help you build out a list of suitable economic factors for your PESTLE analysis.

List of Political Factors for PESTLE

Here is a list of ideas and thought-starters to help you build out a list of suitable political factors for your PESTLE analysis.

Introduction to PESTLE

Letters of PESTLE represent the broad categories of a macro-environmental scan for marketing. PESTLE works with SWOT to help guide strategy. This article outlines the key role of PESTLE analysis.

What is the internal environment in marketing? The internal environment in marketing refers to components INSIDE the firm that are unique to the firm. An analysis of the internal environment is critical in the development of marketing strategy to ensure to ensure that the firm’s strategy is based upon its situation, resources and goals. Firms … Read more…