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Base Concepts
Strategy
Environment
SWOT
Consumer Behavior
Segmentation
Product Mix
New Products
PLC
Promotion
Pricing
Services
CRM
Research
Metrics
Ethical
Videos
Career Quiz
All Articles

Base Concepts
Strategy
Environment
SWOT
Consumer Behavior
Segmentation
Product Mix
New Products
PLC
Promotion
Pricing
Services
CRM
Research
Metrics
Ethical
Videos
Career Quiz
All Articles

4Ps marketing mix

By Geoff Fripp / March 11, 2014

Model of the 4P’s marketing mix

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