Possible SWOT Analysis for a Large Bank Larger banks have natural economic and customer base advantages in the marketplace, as compared to their smaller competitors. However, in strength there is also a weakness and large banks also have challenging marketing environments to deal with. Here are some thoughts starters for preparing a SWOT analysis for … Read more…
SWOT Ideas for a Small Bank Smaller financial institutions often face challenges in terms of their perception of financial security and lack of reach and global coverage. Larger financial institutions are much stronger brands, more sophisticated marketing analysis and tools, lots of locations, and are perceived well internationally. Small banks need to focus on geographic … Read more…
Possible Ideas for an Airlines SWOT Airline face many challenges in today’s marketing environment. In particular, their costs are variable due to oil and staff conditions in different countries. International travel is impacted by economic conditions, seasonality, and safety concerns in destinations. Obviously, airlines are high cost operators, given the cost of planes, maintenance, airport … Read more…
SWOT Ideas for a Hotel Chain Strengths for a Hotel Chain Access to a customer database High service levels Effective sales and service culture High quality staff Clear value proposition Effective CRM program Great customer experience delivered High levels of customer satisfaction Strong net promoter scores Unique product features Attractive store design/layout Proven track-record of … Read more…
Sample SWOT Ideas for a Local Restaurant Strengths for a Local Restaurant High service levels Good corporate culture High quality staff Clear segments targeted effectively Clear value proposition Close to the customer Great customer experience delivered High level of customer loyalty Clearly differentiated products Great value products Attractive store design/layout Customer-centric strategy Good local market … Read more…
Sample SWOT Analysis for McDonald’s Fast Food Strengths for McDonald’s Effective new product development process Good understanding of the market Beneficial economies of scale Effective sales and service culture High share of target markets Broad product range Great value products Attractive store design/layout Broad sales area coverage Global coverage and reach Highly convenient locations Strong … Read more…
Sample SWOT Design for Starbucks Coffee Strengths for Starbucks Effective new product development process Efficient logistics system High service levels Beneficial economies of scale Solid financial reserves Clear value proposition Great customer experience delivered Strong market share High quality products Attractive store design/layout Broad sales area coverage Good bargaining power with suppliers Strong franchisee relationships … Read more…
Example SWOT for a Small, Local Coffee Store Chain Possible Strengths for a Coffee Shop Strengths High service levels Effective sales and service culture Good corporate culture Highly motivated staff Team-based culture Clear value proposition Close to the customer Effective niche marketer High share of target markets Strong net promoter scores Strong share-of-customer High quality … Read more…
An example SWOT for Walmart Strengths for Walmart Strong market share Clear value proposition Broad product range Great value products Attractive store design/layout Clear market positioning Lots of key locations Broad market appeal High brand awareness Perceived as the market leader Strong market share Good bargaining power with suppliers Sought after channel partner Cost leadership … Read more…
Remember that there is a free SWOT maker Excel template available on this site. List of Possible CAPABILITY-BASED Threats for a SWOT Analysis Becoming a market laggard or a me-too player Being leap-frogged by competitor’s technology Being too slow to adapt to change Declining profits as patents run-off Deteriorating strategic alliances Enterprise bargaining issues High … Read more…
